The Sinclair Institute was founded in 1991 with a simple idea, people need accurate and engaging information about how to have satisfying sex. Sexual satisfaction is an important factor in our happiness. Although sex and topics related to sex are very important, they can be difficult topics to discuss and are often controversial. By tackling this topic they knew that they could face confusion and derision, but their mission was too important to be deterred. Sinclair Institute has accrued numerous award winners in the industry. "Better Relationships, Better Sex"

Sinclair Institute Core Values

• Treat people as we want to be treated.
• Be open and honest.
• Give back by using our profits to improve our products and services and the world at large.
• Respect the values of our employers, employees and customers.
• Strive for excellence by learning from our mistakes and improving ourselves.
• Listen, listen and listen some more.
• Sexual health is a key to happiness and good sexual health comes from accurate, helpful information presented in a friendly and unthreatening way